Marketing is full of $20 words

I've spent my career in marketing.  In that time, I've heard a lot of $20 words.  Words like "big data," "ideation," "reiteration," "SEO," and the list goes on.  For me the only word that counts in marketing is... "RESULTS."  After all, it's results that are meaningful.  It's results that get you more leads, more clients and make your business financially successful, help your business grow.  It's results that say it all.  So save that 20 bucks and spend it on a comfy pillow, knowing that you'll rest easy at night because you have a simple, targeted marketing plan. 

Ann Rakowiecki